Operations & Logistics - Page 8

Keep your finger on the pulse of all things operations and logistics, from public relations strategies to cash flow tips and more, to maximize your business's success.

Collaboration

Your Complete Guide to Online Recruitment Resources

Your journey doesn't end with securing a job. Keep using the resources to continue growing your career, gaining new skills, and exploring new opportunities.

Operations & Logistics

Should You Hire a PR Firm or a Boutique PR Firm? (And What's the Difference?)

There's little argument that PR efforts are vital, if not downright necessary, to the success of present-day entrepreneurship. But many businesses still debate the merits of taking on an outside agency, and even once they're convinced, what type of firm should they hire: specialist or generalist?

Operations & Logistics

Does PR Actually Help Increase Sales? Yes — Just Do It Right and Be Patient

The value of PR extends beyond immediate numbers, emphasizing long-term brand reputation and loyalty, which ultimately contribute to sustained business success.

Operations & Logistics

These Are the Elite PR Secrets You Must Know to Get Noticed — and Escape Backlash, According to an Expert Who Helps Celebrities Do Just That

AI might be taking the industry by storm, but it can't replace the human element, says Liza Anderson, founder of Anderson Group Public Relations.

More Posts on Operations & Logistics

Operations & Logistics

The 5 Essential Elements of a PR Pitch That Will Land

Is there anything new to say about how to write a successful pitch? Maybe not. But this veteran PR pro has a handful of tactics she routinely employs to get client results.

Growing a Business

How Crisis Taught Me to Ask for Help

Reaching out to others at work builds trust, de-escalates conflict, and lets us know we are not alone in our struggles.

Diversity

Prioritizing DEI Is the Secret to Future-Proofing Your Business

Despite the recent Supreme Court decision and what might seem the prevailing wind of a diversity, equity and inclusion rollback, savvy entrepreneurs aren't just keeping these programs vigorous but broadening them using quantitative analysis and other tools.

Growing a Business

Is Your Relentless Pursuit of Efficiency Actually Hurting Your Business? Here's How to Tell When You're Taking Productivity Too Far.

A fanatical eye to the leanest and most productive systems can sometimes have diminishing returns.

Operations & Logistics

HR Teams Need AI to Unlock Organizational Success — But There's One Thing Holding Them Back.

In the race for organizational success, HR's role is pivotal. With AI innovation at the forefront, why the hesitation? Let's explore the reasons behind it and how to embrace AI intelligently.

Operations & Logistics

4 Reasons Your PR Campaign Isn't Driving Sales — and How to Fix Them

Media coverage can be lucrative, but you need to employ the right strategies.

Operations & Logistics

Employee Benefit Costs Are Increasing. It's Time for Employers to Fight Back.

We are witnessing historic increases in healthcare costs. Here are new strategies for managing expenditures.

Business News

Former PR Exec Accused of Involving Celebrities in 'Fictitious' Campaigns Pleads Guilty to Defrauding Victims Out of $3.8 Million

Andrew Garson pled guilty to one count of wire fraud and agreed to pay $3,754,068 in restitution to the victims of his crime. His sentencing is scheduled for February 28, 2024.

Operations & Logistics

Waiting For a PR Crisis Is Like Wearing a Bullseye On Your Back. Here Are Some Proactive Steps You Can Take That Could Save Your Brand.

A PR misstep or outright crisis is becoming increasingly common. Regardless of the years open, entrepreneurs, startups and businesses must start preparing and building a solid public reputation for their companies. Reputations can be threatened or severely damaged instantly, and likely out of no fault of your own. Prepare now.

Business Plans

How to Use Your Business Plan to Track Performance

By regularly referencing your plan, you can gauge your company's health and make necessary adjustments.

Social Media

How Your Social Media Presence Impacts the Success of Your PR Efforts

With platforms undergoing constant changes, what's the best way for brands to navigate the social media chaos to maximize their PR efforts?